The world of online fishing content thrives on authenticity and innovation, especially as channels grow. For Lojo Fishing, 2017 proved to be a pivotal year, marking an impressive growth of almost 7,000 new subscribers. This significant channel expansion paved the way for an exciting new chapter, as detailed in the accompanying video: a major partnership with a respected name in the angling world, Lew’s.
This collaboration represents more than just a brand deal; it embodies a true partnership forged from a genuine affinity for quality fishing equipment. Viewers often express concerns about sponsored content, but Lojo has always prioritized transparency. In fact, his long-standing dedication to using and praising Lew’s fishing gear predates any official contact, building a foundation of trust with his audience.
A Partnership Built on Passion: The Lojo Fishing x Lew’s Collaboration
The term “partnership” holds significant meaning in Lojo’s collaboration with Lew’s, distinguishing it from a traditional sponsorship. This one-year agreement allows Lojo to continue using and reviewing a diverse range of brands, including his beloved Abu Garcia, Cast King, Piscifun, Shimano, and Denali products. Lew’s, in a move that underscores their confidence, actively encourages this approach, valuing Lojo’s authentic style and diverse content.
This non-exclusive arrangement is crucial for maintaining viewer trust, ensuring that reviews and recommendations remain unbiased. It reaffirms Lojo’s commitment to showcasing cool products he genuinely believes in, regardless of brand. The core of this partnership lies in Lew’s desire for Lojo to experience and share his thoughts on their latest innovations, a testament to his established credibility within the bass fishing community.
Diving Deep into Lew’s Fishing Gear: Unboxing Highlights
The video showcases a substantial unboxing of new Lew’s fishing gear, including an impressive collection of rods and reels designed to enhance Lojo’s angling capabilities. Each piece of equipment is meticulously selected to complement various fishing techniques and conditions, offering practical advantages on the water.
Spinning Gear Powerhouse: The Lew’s Mach Crush Spinning Reel
Among the first items revealed is the striking Mach Crush spinning reel, a testament to Lew’s commitment to high-performance spinning gear. This particular series, part of the new Crush line, garnered significant industry recognition by winning “a couple of awards” at ICAST in 2017. These accolades highlight its innovative design and superior functionality, often a strong indicator of quality in the competitive fishing tackle market.
The Mach Crush boasts an 11-bearing system, delivering exceptionally smooth operation from the first retrieve. Its eye-catching orange paint job not only makes it aesthetically distinct but also signifies its place within the vibrant Crush series. Lojo plans to make this reel his primary choice for spinning applications throughout the winter, leveraging its advanced features for colder water techniques.
Baitcasting Excellence: From Mach 2 to Custom Pro Speed Spool
The bulk of the unboxing centers on a progression of Lew’s baitcasting reels, moving from accessible models to top-tier offerings. This structured presentation provides viewers with insight into the various price points and technological advancements across the Lew’s range, catering to different angler needs and budgets.
Lew’s Mach 2 Baitcaster: Speed and Style
The Mach 2 baitcaster stands out with its dynamic colors, featuring vibrant green handles and accents. More than just aesthetics, this reel is engineered for speed, boasting a 7.5:1 gear ratio. Such a high gear ratio is ideal for techniques requiring rapid line retrieval, such as fishing topwater lures, flipping into heavy cover, or frogging across matted vegetation. Its substantial 10 or 11-bearing system ensures smooth casting and retrieval, crucial for repetitive actions throughout a fishing day.
Lew’s BB1 Speed Spool: Durability Meets Versatility
A classic in the Lew’s lineup, the BB1 Speed Spool is renowned for its exceptional durability and impressive castability. Positioned as a mid-range option, often priced around $159, it strikes an excellent balance between performance and affordability. Lojo specifically acquired two BB1 reels, each with a different gear ratio to maximize versatility.
One BB1 features a 6.4:1 gear ratio, making it an excellent all-purpose reel suitable for a wide array of lures and techniques. The other, with a slower 5.1:1 gear ratio, is specifically earmarked for cranking. This slower retrieve rate allows deep-diving crankbaits to reach and maintain their ideal running depth without requiring the angler to slow down their handle turns excessively. This is a critical advantage for effectively working these lures and triggering strikes from deep-holding bass.
Lew’s Custom Speed Spool: High-Speed Performance with Enhanced Grip
Moving into the higher-end selections, the Custom Speed Spool immediately impresses with its sleek white finish and distinctive Winn Grips on the handles. These specialized grips provide superior tactile feedback and, notably, become stickier when wet, offering anglers enhanced control and torque when fighting powerful fish. This feature is particularly beneficial during rainy conditions or when hands are wet from handling fish.
This reel boasts an impressive 8.3:1 gear ratio, making it Lojo’s fastest reel to date. This extreme speed positions it perfectly for topwater presentations or intricate flipping and frogging techniques where rapid line pickup and lure repositioning are paramount. Its lightweight yet sturdy construction ensures fatigue-free fishing during long days on the water.
Lew’s Custom Pro Speed Spool: The Pinnacle of Design and Functionality
The Custom Pro Speed Spool represents the pinnacle of Lew’s engineering and is described as the highest quality reel Lojo has ever owned. Its elegant gray and gold paint scheme, combined with the ergonomic Winn Grips, creates a visually stunning and highly functional piece of equipment. Despite its robust feel, it is remarkably light in hand, a testament to advanced material science and design.
Equipped with an 11-bearing system, it delivers exceptionally smooth performance across all applications. The 6.8:1 gear ratio offers a versatile middle-ground, suitable for a broad spectrum of fishing techniques, from reaction baits to bottom contact presentations. However, it’s the innovative features that truly set this reel apart. A built-in line indicator on the tension knob allows anglers to clearly label the line type and test strength—such as 50 lb braid, 17 lb mono, or 12 lb fluoro—eliminating guesswork when switching between multiple setups. Furthermore, the discreet flip-out bait holder provides a convenient spot to secure a lure when moving between spots or during a break, keeping hooks tidy and out of the way.
Lew’s Speed Stick Rods: Precision for Every Technique
While the tactile experience of a fishing rod is best conveyed in person, Lojo introduces four Lew’s Custom Speed Stick rods, each chosen for specific applications. Understanding the power and action of a rod is critical for optimizing performance with different lures and techniques. These specifications dictate how the rod bends and recovers, directly impacting casting distance, accuracy, and fish-fighting capabilities.
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Heavy Power Rod: This rod is tailored for pitching, flipping, frogging, and heavy jig applications. Its robust backbone provides the necessary power to pull big bass out of dense cover and effectively set the hook with heavy gauge hooks.
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Spinnerbait Rod (6’10” Medium Heavy Fast Action): A versatile choice for spinnerbaits, this rod’s medium-heavy power offers sufficient strength, while its fast action provides sensitivity for detecting subtle bites and quick hook sets. The 6’10” length offers a balance of casting distance and maneuverability.
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Crankbait Rod (7’2″ Medium Power, Moderate Fast Action): Designed specifically for crankbaits, this rod’s medium power allows the lure to work naturally, while the moderate fast action provides a softer bend. This flex helps absorb the shock of a strike, preventing treble hooks from tearing out, and enhances casting distance for these often bulky baits.
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All-Purpose Rod (7’3″ Medium Heavy Fast Action): This rod serves as a workhorse for a wide range of techniques, offering excellent versatility. Its medium-heavy power and fast action make it suitable for Texas rigs, jigs, chatterbaits, and even some heavier topwater presentations, making it a valuable addition to any angler’s arsenal.
The rods feature the distinctive Lew’s white finish, providing a consistent aesthetic with the reels. Each rod is clearly marked with its specifications, including power, length, and action, enabling anglers to quickly identify the right tool for the job.
Beyond Rods and Reels: Strike King Lures and Future Content
The generous package from Lew’s also included several thoughtful additions, such as practical rod socks to protect the new gear and a comfortable long-sleeve UV shirt, a favorite of Lojo’s for sun protection on the water. A significant surprise was the inclusion of a box of Strike King lures. Many anglers may not be aware that the company owning Lew’s recently acquired Strike King, making them part of the same corporate family. This strategic move creates synergistic opportunities across bait and tackle categories.
Strike King lures are virtually indispensable for bass fishermen, with a massive catalog ranging from lipless crankbaits and deep-diving crankbaits to jerkbaits and jigs. Their widespread use underscores their effectiveness and availability across various fishing conditions and preferences. This integration means Lojo now has direct access to an even broader spectrum of premium Lew’s fishing gear and tackle.
Lojo assures his audience that this Lew’s partnership will not alter his authentic content creation strategy. He will continue to review various products, share his fishing adventures on Lake Eufaula and other waters, and participate in upcoming tournaments, including a freezing February event and several kayak tournaments in the spring and summer. Viewers can anticipate more in-depth reviews of specific Lew’s reels and rods as Lojo puts them to the test. The channel’s growth, marked by an impressive 7,000 new subscribers in 2017, is a testament to the community’s engagement, and Lojo looks forward to another year of exciting content and continued growth for the Lojo Fishing channel.
Your Catch of Questions: Let’s Talk Tackle & Team-Ups!
What is the article mainly about?
The article discusses Lojo Fishing’s new partnership with Lew’s, a fishing gear company, and showcases an unboxing of new rods, reels, and lures.
Who is Lojo Fishing?
Lojo Fishing is an online content creator known for reviewing fishing equipment and sharing his fishing experiences. He recently partnered with Lew’s.
What kind of fishing gear is highlighted in the article?
The article highlights various Lew’s fishing reels like the Mach Crush and Custom Pro Speed Spool, along with different Lew’s Speed Stick rods for specific fishing techniques. Strike King lures are also mentioned.
What makes Lojo Fishing’s partnership with Lew’s special?
This partnership is unique because it’s non-exclusive, allowing Lojo to continue using and reviewing products from other brands. This helps maintain his credibility and ensures his reviews are authentic.
